
The more things change,
the more they stay the same.
With the introduction of the Internet and
electronic
marketing, Global communications
becomes
automatic. Where large enterprises
and
organizations once were the only ones
who could
hurdle the boundaries set by
costly Global
marketing; now entrepreneurs,
start-ups and small
to medium businesses
can jump those hurdles
with ease. But
there is a catch. Good branding,
messaging
and strategy are mandatory to achieving
success. We can help.
Working with Allan has been a pleasure. His ability to take our one million subscribers benchmark test and blast it worldwide as well as the amount of media and analyst coverage received has been remarkable. Most impressive was his ability to work with a diverse team of partners in helping to organize this large scale global marketing campaign, which pushed Intel and HP to the forefront of IPTV.
