Marketing Services

 

Consulting Services: On-site, long or short-term, project or hourly.

 

Branding

Strategy

Messaging

Corporate Communications

Marketing Communications

Global Public Relations

Interactive Brand Development

eCommerce

Portal & Web Development

Strategic Partner Development

Event Planning & Execution

Product/Service Launch

Transition Team Member

Marketing Workflow Enhancement

DAM - Digital Asset Management

Featured Project

 

Packeteer Video Demos

SUCCESS OPPORTUNITY ACTION RESULTS (SOAR)

 

Over my career I have helped to
successfully launch over 100
products/services and almost as many
companies. I'd love to take all of the credit,
but in reality the SOAR successes illustrated
below were a combination of
cross-functional team support, Global
vendor implementation and the winning
mix of timing, leadership and luck.
I hope you enjoy these stories and
welcome your comments.

- Allan Linden "Clarity of Mission,

Excellence in Execution"

 

Lead Generation

Packeteer - Triage Marketing to the Rescue

 

Internet and eCommerce

D-BAM - Software as a Service DAM

Accelar Inc - eCommerce Portal for Group Charter Industry

Packeteer - Re-branding with a Global Look

Foundry Networks - Re-branding with a Global Look

 

Branding and Messaging

Kasenna Inc - Global Branding Positioning with HP & Intel

Accelar Inc - Market Segmentation, Messaging and Brand

D-BAM - Global Branding and Messaging for DAM

 

Product Launches

Foundry Networks - Global Launch for 10 Gig Switch

Kineto Wireless - Global Launch for Company & Product

AccessLan Comm. - Global Launch for Company & Product

Fiberstars - North American Product Launch Fiber Optics

Heraeus Medical Instrumentation - Product Launch Lasers

 

Multi Media Campaigns

Kineto Wireless - Global Branding and Messaging

AccessLan Comm. - North American Launch